What do humans spend most of their time doing during the day? And what’s the one thing that every human can consume? In this few-minute episode we break down the fundamental communication mechanism between humans at planetary scale.

Please welcome our special guest, Justin Ruiss, who is the SVP Media at BWG Strategy. He creates 350 forums per year at the intersection of audio, video, gaming, eCommerce, marketing, and advertising where senior executives and other industry practitioners provide intelligence on internet media. To say he's knowledgeable in the space is an understatement.

In this 50-minute episode we cover the opportunities and threats across the landscape of media that operators and executives are contending with at the consumer level, the startup level, and up to the big tech level. We cover video, retail media (read: ads for eCommerce), console and social gaming, and eventually get into emerging trends that impact the entire 5.4 billion internet user base.